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Travel brilliantly

“Nice hotel, but the mini shampoo wasn’t up to much.” If you’ve ever stayed somewhere and moaned about what could be better, Marriott International’s new campaign is for you. Travel Brilliantly invites...

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Breathing new life into cosmetics

From acne cream to wrinkle cream… without a break. Shiseido is now targeting a younger audience – women aged 25-35 – with a new skincare line that tackles the stresses of modern life. Ibuki, which...

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Rock and Rye

Whisky isn’t the usual tipple of choice for the under-30s. But in a bid to reach a younger audience, Hochstadter has launched a pre-mixed, Old-Fashioned cocktail called Rock and Rye. Referencing a...

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Wake up and save the planet

Energy drinks generally tend to fall into one of two brackets: there’s the throw-yourself-out-of-a-space-ship-and-film-yourself-falling-to-earth bracket, and there’s the...

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Cheeky, Cowshed

Finger(tip)s at the ready: Soho House Group has just launched its latest exclusive members club, except this time it’s exclusive to anyone who wants to join. Cheeky – the ‘naughty little sister’ of...

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Extreme Cream  

Put down the dumbbells and abandon the Upward Facing Dog (that’s a yoga position, by the way, before you call the RSPCA). We all wish getting fit was as easy as lathering a special cream all over our...

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The society of grownups

Skinny cappuccino? A cinnamon bun perhaps? And would you like life insurance with that? In a bid to gain business from Millennials facing life decisions, insurance group MassMutual is inviting its...

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Time to take gifs seriously

Channel 4 have just launched 4NewsWall – a new news site offering users a ‘wall’ of gifs. Created for 16-34-year-olds, each gif can be clicked for further reading, with links to share everything on...

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